Rob Smith


Rob Smith is a video editor, fitness professional, and food enthusiast. Inspired by's motto, he has developed a focus toward creating health and wellness content. Rob's goal is to empower people from all walks of life to take control and make sustainable changes for a longer, healthier, happier life.

Before joining the team in Boise, Rob lived in New York City, Atlanta, and Orlando. He graduated from Full Sail University with a degree in film.

When he is not creating, you can find Rob in the gym or kitchen "making it happen."



  • 5 Simple Transformation Staple Recipes!

    If transformation is your goal, you need a recipe box that reflects it. Here's your guide to making better versions of 5 classic fit-friendly dishes!

  • The SBTZ Turkey Skillet

    Stuck in a cycle of boring meal prep? Add some variety to your diet with the SBTZ turkey skillet! It's strong, bold, tasty, zesty, and guaranteed to help you grow!

  • Kicked-Up Breakfast Scramble

    Take your breakfast game to the next level with this easy, flavorful, protein-rich dish.

  • Cheddar Avocado Gains Burger

    Welcome to, home of the Gains Burger. We've got your order hot and ready to go.