Jonathan Goodman, CSCS


Jonathan Goodman, CSCS, is the author of "Ignite the Fire: The Secrets to Building a Successful Personal Training Career" and the Online Personal Trainer Blueprint. He is also the creator and head coach of the Personal Training Development Center (a free collaborative blogging resource for personal trainers) which features 3 free Ebooks for trainers to help them grow their business.

As a personal trainer, Jon spent his time working with his clients to both feel comfortable and learn to love a fitness lifestyle. This led to an obsession with the psychology of motivation, behaviour, and persuasion.

Jon retired from personal training clients in 2012 to focus on teaching trainers how to expand their reach through the Internet and, more particularly, social media. Jon is from Toronto, Canada but recently spent 6 months in Hawaii and has a hard time sitting still for longer than 10 minutes.




  • The Cost of Personal Training

    Why do personal trainers charge as much (or as little) as they do? What should you be willing to pay? And if you're a trainer, how much should you expect to make?

  • Trainers In The #MeToo Era: What's Appropriate And What's Not?

    Personal trainers and clients, by definition, work closely together. But with more scrutiny than ever directed toward sexual harassment in the workplace, does the fitness industry need to create more distance?

  • How to Make Your Online Training Business Explode!

    If you're training clients in person but not online, you're missing out! Who knows how many people are out there, waiting for you. Here's where to start, and why.

  • 5 Cures For Gym Intimidation

    Are you doing everything you can to make the weight room a welcoming, encouraging place to those who need it most? Strengthen the world by being a better ambassador of the iron!

  • 5 Things You Don't Know About Personal Training Certs

    Wondering how to make sense of the alphabet soup of trainer certifications? Use this guide to compare them and make the most out of whichever one you choose!

  • The 8 Secrets Of Personal Trainers

    A personal trainer can help you get where you want to go, but only if you have the right mindset. Knowing these truths will help you get the most out of the experience!