Press Release

In 2001, BSN was founded with one goal in mind: to formulate and distribute the most advanced sports nutrition and physique enhancing supplements in the world. Driven by the core credo, innovate - never duplicate, BSN has done just that for the last seven years. Case in point: the BSN brand, labels, advertising and most notably, its products have won numerous consumer-voted sports nutrition industry awards over the course of the last three years, including an unprecedented industry high, seven awards in 2007. This was all made possible because of BSN’s position at the forefront of industry development and a relentless commitment towards the production of the best, and most novel physique and performance enhancing supplements. It’s this same position on the cutting-edge, and adherence to the same never-ending commitment to push the envelope of human performance to its absolute human limit that has led to the development of BSN’s newest breakthrough milestone innovation, the AVPT Multi-Action Matrix.

AVPT is an acronym that stands for Advanced Volumizing & Performance Technology. This multi-action matrix is made up of a unique combination of amino acids, co-operative one-of-a-kind creatine analogs, special constituents and critical muscle growth mediating bio-factors, all designed to support and enhance:

The effect created by the constituent analogs of AVPT working collectively is very powerful, leading to vastly advanced ergogenic effects, and greater muscle recovery. By embedding this AVPT Multi-Action Matrix into BSN's flagship Core Series products; NITRIX, N.O. XPLODE and CELLMASS, BSN has stepped up and made these unprecedented products even better, thereby dramatically heightening their bodybuilding effectiveness, and once again providing athletes with the most up to date, envelope pushing human performance enhancement!

BSN NO-Xplode Increase Performance, Strength, & Training Intensity! Learn More!