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![]() By: Tom Perkins
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In her entertainment practice, Joy works with clients developing projects in film, television, music, book publishing and new media. She has helped authors and producers with licensing issues, business entity formation, collaboration arrangements, and contract negotiation. A frequent speaker and writer on business and media issues, Ms. Butler is the author of "The Permission Seeker's Guide Through the Legal Jungle: Clearing Copyrights, Trademarks and Other Rights for Entertainment and Media Productions."
![]() Joy R. Butler She is a graduate of Harvard College and Harvard Law School. You can find more information on her law firm practice at www.JoyButler.com.
What are some of the most important legal issues for a fitness professional who wants to produce an informational product such as a book or DVD? The subtitle of your book is "clearing copyrights, trademarks and other rights for entertainment and media productions". What does it mean to "clear rights"? How can fitness professionals obtain copyright protection for their books, videos, and DVD's? Are there other situations in which a fitness professional needs to get a release from people involved with the information product? What other steps can a fitness professional take to reduce the risk of legal problems with an informational product?
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