2012 Bodybuilding.com Employee Transformation Challenge: Overview

At Bodybuilding.com, living a healthy lifestyle is part of the culture. We don't just sell fitness—we are fitness.

Each year in January, the employees of Bodybuilding.com are invited to compete in a transformation challenge. This year, we had more people complete the transformation than ever before, and we're proud to share the results with you.

Twelve weeks of eating clean, intense training and mental toughness makes a great company even greater. Mutual support and encouragement between co-workers was not only fundamental to our success in our transformations, but is key in our ability to serve customers like you.

Our transformations helped us to live our customer experience. We followed 12-week trainers, perused our articles for recipes and workouts, used BodySpace for motivation and tracking, and selected products to help us meet our goals.

As a company, we lost 837 pounds, and on average, every person lost 6% body fat.

Each of us had a reason to change and a story of success. Each of us is proud to say we work for the fittest company in America!

Employee Transformation Challenge: Finalists

Employee Transformation Challenge: Finalists

The following individuals took their transformation to a higher level, revamping their appearance so dramatically that entering meetings elicited double takes and questions like, "Who are you?"
Participants Part 1 (A-M)

Participants Part 1 (A-M)

When a company transforms, everyone wins: management, employees and customers alike. These men and women completed the transformation, earned the respect of their peers and changed their lives for the better!
Participants Part 2 (N-Z)

Participants Part 2 (N-Z)

These men and women went wire to wire, and while they didn't win a Caribbean cruise or a Vegas vacation, they earned the respect of their peers and changed their lives for the better!



837 lbs